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San Mateo, CA (Vocus) 13 July 2010

Marketo, revenue cycle management company, today announced that it has helped the company behind QlikView from QlikTech, a leading provider of business intelligence tool to generate more than 10,000 new contacts for lead care during his latest “World Football Fan App” marketing campaign.

With the start of the football finals in South Africa, the most popular global sporting event, QlikTech saw the opportunity to reach their prospects in the world with a program that could be released into a collective voice. With its QlikView business intelligence software, the company created a “Qlik It and Kick It” application, developed to allow soccer fans easily explore global statistics of the past and present football. To increase with this application as part of a global marketing campaign to increase awareness of the capabilities of its software and create revenue through cycle are fed. Marketo Lead Management and Sales QlikTech used Marketo Insigh t contribute to this world “Football Fan App World” campaign is a success, and produce excellent results.

QlikTech and worked together to synchronize e-mail worldwide each wave football games crucial to maximizing the impact of each contact. After each wave, prospects flocked to the target page Marketo power QlikTech, the Marketo gathered a considerable amount of information on each site, and the most qualified and useful information about users who were using involved QlikTech, the “Qlik It and Kick It “campaign.

“We are very pleased to play an important role in the success of its World Cup campaign QlikTech Awareness,” said Phil Fernandez, President and CEO of Marketo. “To ensure the success of QlikTech, the well to the implementation of the program is designed from the start on the fast execution of complex campaign. Marketo is committed to tirelessly with our clients, especially to the specific requirements of our customers a global company, to a maximum to ensure yield potential through effective marketing automation and sales effectiveness solutions. “

“Marketo was extremely flexible to install, robust and simple, which made campaign implementation very simple and streamlined,” said Doug Laird, vice president of marketing for QlikTech. “Marketo was a key factor for QlikTech to maximize the potential to lead during this exciting campaign, and we are very pleased with the results very satisfactory.”

powerful QlikTech, the solution to access business intelligence allows companies make it, make better decisions faster. Your product, QlikView Enterprise-class and the search with the simplicity and ease of use of office software. The technique in-memory associative search pioneer makes calculations of the business in real time in order to gain insight on the intuitive data analysis. Unlike business intelligence products, QlikView can value in days or weeks to deliver, rather than months, years or ever. It can be deployed on premise, cloud, or on a laptop or mobile device from a single user to a large global organization. QlikTech is in Radnor, Pennsylvania and maintains offices located worldwide and to serve a network of over 1,100 partners in more than 13,000 customers in over 100 countries around the world

About Marketo

Marketo is the revenue cycle management company that is revolutionizing the way marketing and sales teams in all sizes – and together – to accelerate to the predictable revenue. Marketo solutions are easy to operate and provides powerful and easy to explosive revenue growth for the entire revenue cycle from the earliest stages of demand generation and lead management to deal with customer retention close and continuous.

Marketo Lead Management helps marketers acquire, consolidate and qualify for the highest quality sales leads with less effort, Marketo helps marketing insight to understand sales, prioritize and close interaction with the best contacts and opportunities, offers fast and Marketo Revenue Cycle Analytics enables marketers to measure, optimize and predict the sales cycle. Marketo won the 2010 CODiE for “Best Marketing Solution” and was voted “Best Marketing Automation Application” and “Best Solution for bulk mail ‘by Salesforce customers on the Force.com AppExchange. Customers as of July 2010, has selected more than 600 companies and medium-sized businesses worldwide Marketo.

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34 years old to win the dream of Franco Baresi at the World Cup as captain was in ruins, as he turned to the field against Norway in the first round, hobbled with a knee injury. The surgery was necessary. Milan, is the legend of a remarkable recovery and has been declared suitable on the day of final. Arrigo Sacchi did not hesitate, but said his captain to the starting lineup against the mighty Brazil with Romario / Bebeto forward. Baresi responded with one of the best World Cup performance by a defender of all time. He has done everything right. Everything but a kick ..